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“This two day workshop was very successful. Both the student participants as well as the Allianz representatives perceived the event as very professional with a great balance between theoretical input and practical application. Especially helpful was the outstanding facilitation that included every participant. I’d like to especially emphasize the preparation of the workshop which was a major success factor. creaffective managed to get everybody excited about the topic and build on that momentum.”

Ralf Hilscher, Allianz Deutschland AG, Personalmarketing

Strategy Workshop: Allianz

Employer Branding 2.0

In a two-day Workshop for Strategy Development the employer branding of Allianz collaborated with students to develop a new social media strategy.